Earlier this week, the actress Scarlett Johansson talked about a problem she’s been facing for a while: deepfake porn. That’s not the first time she sees her privacy gone viral. In 2012, a hacker was sentenced to 10 years in prison after leaking nude photos of her and other celebrities, setting an example to warn future thieves.
As we mentioned in a previous post, Deepfake videos are generated by the application of a technology similar to the “face swap” used in Instagram and other networks. The algorithm has been used to superimpose faces of women – many of them female personalities – to people in pornographic videos. The result can be highly realistic fake videos.
In an interview with The Washington Post, Johansson has spoken out against deepfakes. One fake video, described as real “leaked” footage, has been watched on a major porn site more than 1.5 million times. “Clearly this doesn’t affect me as much because people assume it’s not actually me in a porno, however demeaning it is. I think it’s up to an individual to fight for their own right to their image, claim damages, etc”, Scarlett comment.
Johansson also mentioned the difficulty in pursuing legally since every country has different laws regarding copyright and the right to your own image. Unfortunately, online exploitation is a long time problem that Facechex is fighting since day one.
“Vulnerable people like women, children and seniors must take extra care to protect their identities and personal content. That will never change no matter how strict Google makes their policies”, she pointed.
“People think that they are protected by their internet passwords and that only public figures or people of interest are hacked. But the truth is, there is no difference between someone hacking my account or someone hacking the person standing behind me on line at the grocery store’s account. It just depends on whether or not someone has the desire to target you.”
FaceChex is an online platform that stops third parties from using your private content without your permission. You can learn more about the company and the technology behind it on our website.
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